Sep 28, 2023

2015-2016 Undergraduate Catalog

2015-2016 Undergraduate Catalog [Not Current Academic Year. Consult with Your Academic Advisor for Your Catalog Year]

HRMA 4361 - Marketing Strategies in the Hospitality Industry

Credit Hours: 3.0
Lecture Contact Hours: 3 Lab Contact Hours: 0

Prerequisite: junior standing and HRMA 3361.

Strategic analysis and organizational decisions involved in creating and maintaining markets in the hospitality industry.