Jan 25, 2026  
2016-2017 Undergraduate Catalog 
    
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2016-2017 Undergraduate Catalog [Not Current Academic Year. Consult with Your Academic Advisor for Your Catalog Year]

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DIGM 3357 -  Content Strategy & Development

Credit Hours: 3.0
Lecture Contact Hours: 2    Lab Contact Hours: 3
Prerequisite: DIGM 2351 .

Developing a content strategy from a brand perspective. Possibilities, limitations, and evaluation of social media as a branding and marketing tool.


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