Jun 20, 2024  
2017-2018 Undergraduate Catalog 
    
2017-2018 Undergraduate Catalog [Not Current Academic Year. Consult with Your Academic Advisor for Your Catalog Year]

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DIGM 3357 - Content Strategy & Development

Credit Hours: 3.0
Lecture Contact Hours: 2    Lab Contact Hours: 3
Prerequisite: DIGM 2351 .
Description
Developing a content strategy from a brand perspective. Possibilities, limitations, and evaluation of social media as a branding and marketing tool.



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